Living in a small Maine town with roughly 6700 people, not 6.7 million locals means new dollars put into the revenue stream is critical. Unlike a city worried about urban sprawl or protective zoning to control development, small rural Maine towns put their efforts in to different endeavors. Instead of worrying about where this subdivision goes or how large to allow it to be, you put your efforts into different planning exercises. For starters, if you have an ice arena and a strong local hockey program, helping set up tournaments where teams, their parents and fans travel to your town is economic development. These tournaments bring in new dollars...the out of towners spend money on gas, food, tournament and get a hopefully good first impression of your town. It is part of local tourism and attraction. These folks may come back to snow sled or hunt or fish in the case of Houlton. They could consider stopping there on their way thru to the Atlantic Canadian provinces.
As a real estate broker, capturing videos of local events is critical to help showcase your area. Not just property blah blah blah propaganda...but area flavor coverage. A sizzling barbecue tastes better because you smell the grilling meat, anticipate the flavor when the steak chicken or fish is cooked to perfection, just the way you like it. Show your area with the best imagery, the top video clips, better written crisp descriptive copy. If your corner of the world has been blessed with many lakes like Houlton Maine, post blogs about it...illustrate those lakes. You have the images used in marketing property so show them, don't keep them tucked away like Sunday best dinnerware.
If you town has an airport or a modern hospital do blogs on them so others know. These are reasons folks come to your area either full or part time. Industrial community members like Smith and Wesson, Ward Log Homes, Louisanna Pacific and Tate & Lyle create lots of local jobs. And helping promote news or events within ouragricultural potato, dairy, christmas tree and grain farming operations is important. Houlton Maine has local Houlton Farms Dairy, one of four dairies in the state...you want them to prosper and have customers to sell product to. We have Houlton Water Companyso local power, water and sewer is handled by a community run, very involved utility headquartered right in our town. Lower cost power means industrial power consumers have one more reason to locate to Houlton Maine. Get details, images, video and stories about your local schools on line. Help non profit organizations get on line in your area...do the websites for them if you must to help promote the area. And lastly, promote also what you don't have. In Northern Maine we are lucky to NOT have crime, NOT millions of people, NO pollution and miles and miles of unspoiled four season beauty to promote. Maine...the state has a great public perception whether it is lobster and lighthouses on the rugged rock bound coast or rolling fertile farm fields to down hill ski slopes and hiking up Mt Katahdin, the state's highest mountain.