When you are in the "can I help you" real estate service industry, you develop a wide range of methods to deliver information.
What is put online is expansive, neat, complete. Because many real estate buyers are too busy to call, email during the day. And it is finally 10:30 at night by the time all their obligations on their end are wrapped up for the day.
So the videos of Maine property listings show and tell works best.
Quickest, most complete. To do the on demand open houses.
Show how they fit and flow, go together.
One at a time, in rapid succession, the Maine real estate buyer can wander in. From the cyber curb to glide through the front door of Maine homes. All the front, side, back doors are unlocked for them. (They never are locked in Maine just for the record in the 4th lowest crime state).
Or to learn about road frontages, acreages, waterfront elements of Maine land listings.
Maybe go top to bottom, side to side in an apartment house or mom and pop business offering of Maine real estate. Or to help themselves to blog posts FAQ's arranged, the shelves stocked in silo formation. Like a library to get the vital information word out into the sunshine, fresh air. For the cyber Maine real estate shopper to have all they need at the double click of a mouse or tap tap of the mobile device screen.
But for the real estate property listing buyer in Maine who is not hooked to the copper, glass or wireless signal carrier for the information.
That is not grazing for the Maine inventory offerings in the many national and special land niche portals.
There is something for them too.
Brochures produced 4000 at a time to hand out, direct mail, to display in high traffic areas are part of the real estate marketing promotion. So are newspaper and magazine, trade journal ads. But sometimes the caller for Maine property listing details does not want any of that. Even if he or she found you online.
Because a real person, that answers the questions in the order they want is needed.
Or that is asked to just "tell me about this real estate listing for sale in Maine". Even though you have the marketing torpedo tubes locked and loaded to launch at a split second's notice. Or idling online night and day to buffet browse until they are stuff. Full and good to go until another session for Maine property listing information.
So it comes down to real estate story telling or paint by numbers.
Where all they want is you to talk about it.
And form the run down for the other end using just your brain, reference to a listing sheet.
For anything not found rolling off the tip of your tongue.
For the highlights that maybe they already saw online.
Everyone has different schedules, best methods of learning, sometimes limitations on their end to gain the real estate information.
What everyone is after when office visits, emails, phone calls pour in. Shift gears, be what they want and remember.
Even though you have ready Freddy to go crank out the full meal deals for the drive through window real estate buyer. To save time everyone time, the information flowing to hundreds, thousands at time. Not just one drip drip drop.
We are always thinking there is a better, easy way for the both of us.
But often the buyer of the most expensive purchase they ever make buyer looks to you to slow it down.
To pull up a chair. Let's just discuss the property listing with conversation only one by one. Unplugged, acoustic real estate sales all that is needed. Let the rest of the band take a smoke break, freshen their drink, take a break and head outside the real estate list, twist and market dance hall.
A solo and you the real estate professional on the lone stool on the hot spot lighted center stage.
Told to adjust, forget the marketing tools and marketing pieces custom made for each Maine property listing. And go low tech, having a Maine real estate property listing chit chat conversation with language only to paint the picture for the other end.