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Don't Forget Scanning And Mixing In Those Old Vintage Property Photos!

You listed a corker older victorian.Don't Forget Those Original Photos!  The owner has a bunch of yesteryear photos on the dining room table as you complete the paperwork to get this victorian on the market.   Don't just ooh and ahh over those old photos...scan 'em , use 'em in the marketing mix.  Why? Well they show the vintage old car, the row of elm trees before dutch elm disease took them out, and maybe the original color is more to the liking of the prosepctive buyer.  You just showed them what the historical record holds on this special place.  The older photos make this one extra special..not something you can just step out and build from stratch.  Sometimes the trees are a little over grown now and you can not get a present date good photo either.  If the place is still in great shape, the photos show it always was maintained..and now the sacred responsibility for the place is up to you Mr and Mrs Buyer!Don;t Forget To Play The Historical Cards In Advertising! The old gardens, and attention to detail from 40 years ago might spill over and make the buyer want to get going on bringing it back to as near original as possible. If you have the photos, use them...the particular buyer for the upper scale homes that are not your typical fare or shoe box ranch, will appreciate the heritage, the pedigree of the property and grounds.  But if you don't show them, and explain the history of the place, you are missing a big part of the sizzle of the excitement you are supposed to be creating.  If there is history, spell it out in the narrative for the property.  It will also make your seller feel you respect the property as much as they do. And sometimes the older photos may have a color more to the liking of the buyer.  (Caught you squinting to make out the old car in the carport didn't we?  Lesalle model perhaps?)Modern Day Photo Of The Historic Beauty The image below is the current color...same home but whole different approach.  They can like it better or desire to take it back to what it was decades before.  The cost for this gem with stained glass, fireplaces, tin ceilings, a zillion kinds of woodwork and detail with acre lot? $169,900.  Only In Northern Maine where everything is reasonable and the way things used to be! Oh yeah...a tennis court and two carriage houses with this one that has an immediate occupancy if you can't wait to get started on your new home project.

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Comment balloon 1 commentAndrew Mooers | 207.532.6573 • June 08 2007 06:56PM

Comments

Makes sense!
Posted by Aeke Williams over 13 years ago

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