The name of your real estate firm, Country 22, Whiz Bang Realty, Way Better Brokerage Services or Needle In A Haystack Properties...is it one to remember, stick out?
Is the real estate agency name dated? Was it a quick "gotta have a handle" the real estate commission says was available? Or something close to the one you really wanted that was already taken?
Hurriedly thought up while waddling out late at night of the last real estate office carrying boxes, listing and sales awards where you last hung your agent, broker's shingle at?
What's in a name? Everything if you can not be found, remembered. If no one gets it right and there is confusion.
Your birth certificate given name?
Something SEO rich and that someone beaming down from a mothership in a pool of eerie blue light in the front yard of one of your properties would make the connection, identify with?
Instantly know this guy or gal with the 1000 watt sign smile image insert must peddle real estate listings.
Alien brokers where he lives do the same dog and pony in the real estate herd hokey pokey. He's seen that movie, read that book, has a tshirt from the same rodeo.
Clever, timely, like the Geico money with the eye balls jabbing you in the ribs. Reminding you this is the money you could have been saving if. Just if you had made the call to the place the green gecko with the chip chip, tally ho accent works.
The name of your firm, agency, real estate brokerage service. Your name, something tied to the area you work or completely out of no where selected. By your eight year old daughter who says the cutest things. Has the neatest way of expressing this or that. Or was it selected by a top ten ad agency in the total spin on your brand?
Maine, say what you mean, don't candy coat it. Life's short and we don't have that kind of time to waste.If you spell it the wrong way, Moores Realty...we'll just smile and say "close enough". "How can I help you with Maine real estate, local area information today"?
Pretty tough skinned, tender hearted and just glad you called, emailed, stopped in. Because there could be confusion though, we do these blog posts once awhile on the "other spelling" and include it in website meta tags, hidden reminders for SE robots.